The #1 Secret to Business Success

Forget the institution’s name on your MBA. It doesn’t have nearly as much to do with your eventual success in business as whether people like you or not. Let’s call it the Likability Quotient, otherwise known as “no one prefers doing business with a jackass.” The difficulty in increasing a business’s bottom line through boosting…

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SOW 47: Social Media Marketing From Facebook to Twitter & YouTube with Deirdre Breakenridge

Social media has taken the world by storm, becoming the most used medium for advertising, information sharing, and business development, with many platforms through which to reach and network with customers around the world. Jason Hartman interviews Deirdre Breakenridge on the changes in public relations, how to find the people you’re trying to attract, how…

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SOW 45: Maximizing Marketing Budgets with Sinan Kanatsiz CEO of The Internet Marketing Association

Social media is truly today’s wave of marketing and it doesn’t have to require a multi-million dollar marketing budget to really create a name for yourself. Jason Hartman talks with Sinan Kanatsiz, Chairman and CEO of KComm and Chairman and Founder of The Internet Marketing Association. Sinan shares his expertise in making social media marketing…

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