How important are headlines? Well, if you’re reading this, then the one up there did its job, didn’t it? Here’s a powerful statistic from Copyblogger.com. Though 8 out of 10 people will read a...
How to Write an Irresistible Headline
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Blog Articles
3 Proven Techniques for Podcasting Profits
No matter how much you like jabbering into a microphone, creating podcast after podcast, there comes a time when the thought comes to mind, “I’d really like to get paid for all this time and...
Memphis – Quiet Hotbed for Cash Flow Real Estate
When the conversation turns to hot areas for real estate investment, Memphis is not the first city that springs to mind, but this laid-back mid-south metro area is certainly not playing the blues...
Searching for the Perfect Podcasting Microphone
It wasn’t so long ago that the podcasting world was new and shiny and could do no wrong. Audio quality was an afterthought. Heck, that thirty-four cent microphone built into your keyboard worked...
Speaking of Financial Independence
We usually maintain a pretty tight focus with this website, devoting our time and energy to motivating speakers, writers, and publishers towards innovative ways to expand their businesses. What some...
Flu Season – the Opposite of Fun
Regular readers might be asking themselves what the heck an article about fighting the flu has to do with professional speaking and publishing. At first glance, not a lot, until you consider that a...
Speaking of Credit Scores – What’s Yours?
Here's the official word from the FTC: The Fair Credit Reporting Act (FCRA) requires each of the nationwide consumer reporting companies — Equifax, Experian, and TransUnion — to provide you with a...
The Foolproof (almost) Guide to Podcast Marketing
If one of your podcasting goals is to have someone (actually, a BUNCH of someones) decide to listen to the thing, it’s time you began thinking about marketing. Unless your name is Justin Bieber or...
Everyone’s Publishing Now
It used to be that an entrepreneur wore specific job title hats: writer, speaker, marketer. The tasks associated with the day-to-day running of that type of business were more cut and dried. Today,...
The Basics of Blog Promotion
Some bloggers rely solely on search engines to have their blog posts recognized. Though search engines are an important element of having posts recognized, there's more to it. Here are the basics of...