Blog Articles

Only the Right Kind of Content is King

Whether we’re talking about a podcast, blog, website, or any of a dozen ways marketers use social media, the buzzword (actually it’s a buzzphrase) is “content is king.” What this means is that the...

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Should Podcasters Use Twitter?

The short answer to the question posed in the title is, “It might not be a bad idea.” For an example of the power of repeated 140 character blasts at work in the real world, we turn to the story of...

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