Today’s Flash Back Friday comes from Episode 164, originally published in September 2014.
Doug Tucker is the Managing Director of the leading international sales training organization, Sales Commando and author of the new book, ‘Sales Commando: Unleash Your Potential.’ He joins the podcast to discuss how important old selling is versus digital and online marketing and selling.
Tucker shares tips for finding prospects, engaging clients and getting referrals. He talks about why the word “selling” is considered dirty in some countries.
Tucker’s book, “Sales Commando: Unleash Your Potential,” has really taken off in new and emerging markets such as the UAE, South Africa, Indonesia, Thailand and the Philippines. Tucker explains why and also speaks about why his business is in Dubai.
Tucker then shifts gears and talks about younger workers and the gulf between the employment expectations of graduates and the expectations of potential employers. He thinks universities need to better equip students to find suitable employment once they have graduated by adding real-world training as part of the university course structure.