Today’s Flash Back Friday comes from Episode 222, originally published in November 2015.
Christian Fioravanti is the founder and creator of Attractionology, co-founder and co-creator of 20 Minute Video Payday and founder and publisher of Project Catapult. He has been a small business owner since 2007. He owns and operates several web-based businesses and has authored several books and other pieces of literature related to business.
[4:45] A good reason for dealing with physical products
[9:12] The secret sauce for giveaways
[14:56] The sweet spot to make free offers really work
[20:31] The Jason Hartman bumper sticker tag
[27:58] The funnel process that’s 3 years ahead of everyone else
[31:08] If there’s a barrier to what size companies can use funnels