Holidays are a busy time, and a great opportunity for content marketers. A large majority of the population researches products before buying them, and if they don't do that, they research holiday...
Month: November 2012
Is Facebook’s Promote Tool Good for Marketing?
Facebook's recent algorithm change has left many advocates of Facebook marketing feeling betrayed. Potentially in response, Facebook has recently released a pay to promote post tool. But will this...
Getting Followers to Share Your Content
Sharing your own content for marketing purposes can help, but it's not as effective as motivating other people to share it. Here are some tips to get started. Build a Loyal Audience Many people who...
How to Handle Negative Reviews
Whether it's an e-book, speech, article, podcast, or something else, anyone who creates content will occasionally receive a bad review. So how do we handle these bad reviews when they surface? Keep...
7 LinkedIn Tips to Optimize Your Profile
New to LinkedIn, but interested in using it to its full potential? Here are some tips and tricks to optimize your LinkedIn profile. 1. Include a Picture Including a picture is an important rule for...
Top 5 Benefits of LinkedIn for Podcasts
LinkedIn is a powerful and professional social media tool which can help increase traffic and visibility for any podcast in any given niche. Use LinkedIn to your advantage to benefit your podcast....